Developing a Brand Identity for your Agency
Every agency, no matter the industry, should create and follow a brand style guide. A brand style guide is the heart of your agency’s personality and it should include the following: Brand color palette Typeface Brand voice Logos Brand color palette Choosing your company colors may seem like a fun and simple process, but it’s […]
How to Market Your Insurance Agency: 5 Things Every Agency Needs for Marketing
Marketing can seem intimidating at first; every business seems to have their own unique strategy that they have perfected for their agency. So how did they get there? How do you know what will work for your own business? While this question can seem daunting, don’t panic! We’re going to break down the top 5 […]